The Role of Websites for Today’s Photographer
Saturday, October 15
Getting your business online is more critical than it has ever been. With more and more people turning to creative businesses like photography, competition is everywhere. Everyone is looking for some secret sauce to make themselves stand out. Businesses compete for search engine rankings and to capture attention on social media.
Promoting your business can start to feel like a job itself. Not only are you a photographer and business owner, but you are also the marketing team.
In this program, I’ll break down how to build your website and optimize it. We’ll look at ways to utilize your website as a sales tool and not just as a portfolio. Plus, how to connect and market to the right audience.
Participants will learn:
- The importance of a website
- What to focus on when building a website
- How to leverage your site as a sales tool
- Connecting and marketing to your target audience
- SEO tips + More
A work-a-holic and endurance creative; you can find Jeremy hunkered down in a creative suite, loaded up on caffeine and Fiber One bars. As a director, Jeremy is focused on understanding what clients want and going above and beyond it, every time. Storytelling, regardless of the length of the project, is what drives Jeremy’s creative work.
Jeremy’s love of storytelling began early when he was a kid sneaking into the movie theater where his dad worked. He went on to get his Associates in Film and Video Production and a B.A. Media studies. He has worked with brands like ESPN, DISCOVERY, FOX, DELTA, MASTERCARD as a videographer and editor.
He has directed and produced several award-winning films that have screened in New York, Canada, and throughout North Carolina. Recently he has been the Creative Marketing Director for PhotoBiz for over the last eight years. In his downtime, Jeremy travels the globe in search of amazing sushi experiences with his family.